This site uses Akismet to reduce spam. Give us a shout at 908.989.0577. In the next step you need to provide a title for your custom goal. To use event tracking you will need to have Google Analytics installed on your website. Now, you’ll need to choose between the three report types: Explorer. By default Google analytics tracks only the page view hits. Goals are set up to collect the data of how many users are completing the events you are tacking on your website. Out of the box, Google Analytics already tracks a bunch of really useful data points. And the second method is by adding an onClick parameter to your links manually, which involves some JavaScript code. Hot Network Questions A Single Word Does Not Belong : He Says Is there a difference between Cmaj♭7 and Cdominant7 chords? The best part is that even the beginners can set up event tracking in a few clicks. Required fields are marked *. Create an event “Tag” that connects your trigger to a Google Analytics event. This is not just a way of seeing how many people visit your website or follow a link from Facebook, it gives you a much deeper insight into specific events and actions a user could take. So, you should set up custom event tracking to measure event hits (users’ interactions with the content). All of Google. Set up Google Analytics Custom Events Tracking in WordPress. 2. If your Category in the event tracking code is “Form Submissions” the Category in set up your goals needs to be Form Submissions (same for actions, labels etc.). Event tracking with Google Analytics gives you information about specific events, which can relate to virtually anything on your website. The Custom Link Attribution feature allows you to easily add custom event tracking to your custom links. To add the onclick parameter in our example, we’ll replace category, action, and value with the event conditions we set before. Tracking your events helps you to understand the most important content on your website and thus helps in measuring conversions. The Growing need for Custom Event Tracking. By default, Google Analytics tracks only pageview hits (primary dimensions and metrics). Now you have successfully addedd the custom event tracking to the sidebar link on your website. And the almost-one-hour-long Youtube tutorial supports that statement. What the default setup lacks, though, is context and events that are specific to your website and business. However, event tracking in Google Analytics 4 is a very extensive topic hence the length of the blog post is just proof of that. There is no limit on the total volume of events your app logs. You can set up Google Analytics custom events tracking in WordPress using 2 methods: The first method is the easiest method and don’t require any coding knowledge. Next, click on the new goal button to create a goal. I am a technologist-turned-analytics professional since five-plus years. MonsterInsights simplifies the procedure to Add Google Analytics Custom Events Tracking in WordPress website. 0. Why not get a free 30-minute consultation with us? Whenever users interact with that element, the code tells Google Analytics to record the event. This is in addition to the automatically collected parameters (such as page_location for the page_view event). Use Custom Events in Google Analytics to Make Data-Driven Decisions. It should look something like this: When you have your sections named appropriately, hit save and you’re done! Event tracking is broken down into different categories. Hot Network Questions A Single Word Does Not Belong : He Says Is there a difference between Cmaj♭7 and Cdominant7 chords? 0. For Example, we’ll show you how to add custom event tracking on a sidebar call-to-action button. Du hörst sicherlich ständig Leute um dich herum von Google Analytics sprechen, aber weißt du auch, wie du das Tool sinnvoll für deine Webseite und deinen Event-Ticketverkauf einsetzen kannst? There are two ways by which you can make Google Analytics track custom events on your website. 0. Google Analytics Event Tracking in Google Analytics – Examples of tracked event categories What to consider before you start . How to easily set up custom events tracking in Google Analytics Learn To Set Custom Goals in GA while enjoying M&Ms! Google Analytics lets you measure your advertising ROI as well as track your Flash, video, and social networking sites and applications. Custom events: Unique event clicks and conversion rates for sessions that triggered a particular event; Page value: The amount of revenue generated from sessions that view a particular page (i.e. This means that a custom dimension should always describe the event that is sending it. 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